Lilou

Craftsmanship defines the standard of the house. 

Development begins in our Sydney atelier, where designs move from concept and sketching through to sampling. 

Silhouettes are tested and adjusted with close attention to proportion, construction and movement.

Production is intentionally limited. Designs are produced in small runs or made to order, allowing for greater care, consistency and quality at every stage of the process.

For bespoke couture collections, final development takes place in collaboration with our international ateliers, selected for their decades of experience in couture-level bridal craftsmanship.

Silhouettes are refined through advanced pattern development, draping and fitting. 

We work with a small network of highly skilled makers, locally and internationally, whose expertise supports intricate construction and delicate hand finishing.

Lace with poly lining

Every 23rd & Madison piece is crafted to sit beautifully on the body. Where specific sizing notes apply, they are noted in the product description. This size guide is a general reference.

How to Measure:

1. Bust
   Measure around the fullest part of your bust.

2. Waist
   Measure around the smallest part of your natural waistline.

3. Hips
   Measure around the fullest part of your hips.

Size Chart:

Still unsure?

If you need help with sizing, please contact us at support@23rdandmadison.com 

Floral appliqué defines the 23rd & Madison house signature. 

The detail shifts proportion and adds texture, introducing softness without altering the overall line of the garment.

Across the collection, florals appear in different forms depending on the silhouette.

On minis, they add contrast to sharper cuts.

On full-length gowns, they soften structure and guide the eye through the body.

When paired with tulle, they introduce lightness and fluidity while keeping the dress grounded.

The result is pieces that feel soft but defined, feminine without being fragile and expressive without overwhelming the design.

Structure and delicacy existing in contrast.